Menominee, Mich. – Enstrom Helicopter underwent a website redesign in the early part of summer this year. Enstrom teamed up with Burnham Richards, a brand elevation company out of Green Bay, Wisconsin, to complete the upgrade. The goal of the redesign of the website is to make the page easier to navigate, more interactive, and easier to find information for visitors.
The recent redesign included adding Responsive Web Design as a feature for the company’s website. Responsive Web Design is a function that allows a website to respond to the screen size on different devices, such as computers, mobile devices, and iPads. Having this feature allows Enstrom’s website to be available virtually anytime and anywhere to visitors.
Burnham Richards also revamped Enstrom’s Facebook page, giving it a more attractive look and adding to the content the page delivers.
“Our re-branding efforts are in the initial phases,” said Tracy Biegler, Director of Sales and Marketing. “We have further plans for the website and are just starting to utilize social media effectively. Our goal is to provide overall awareness, and ease of communication, to the helicopter community at large. We have been called the ‘best kept secret in helicopters’ and it is time to change that!”
Founded in 1959, Enstrom Helicopter Corporation manufactures a complete line of helicopters. The three-seat, piston-powered F28F and 280FX are popular training, sport, and light commercial aircraft. The larger turbine-powered 480B is available as a three-place advanced trainer and patrol aircraft, or as a three to five place executive transport.
For law enforcement applications Enstrom produces a specialized variant of the 480B, known as the Guardian, and the F28F, called the Sentinel.